Senior Events Marketing Manager

Linc is the world’s only CX Automation platform built for retail brands to create extraordinary experiences through conversation that span the customer lifecycle to increase loyalty and grow revenue.

Our patented technology and award winning enterprise solution that surpasses the competition on automated experience and resolution effectiveness.

In short a few years, we have grown to serve leading brands like Levi’s, Carter’s | Oshkosh, Shiseido and more. Our AI-powered CX has assisted over 80M consumers across $30B+ GMV (gross merchandising value).‍

Who you are:

You are a customer-obsessed marketer who has a proven track record of building and executing virtual and in-person B2B SaaS events from start to finish. This role requires strong strategic and project management skills, excellent attention to detail, and a collaborative spirit.

You must also be an effective communicator who approaches events holistically as part of a larger prospect, partner, and customer engagement strategy. This includes working collaboratively with sales, customer success, and partners, along with viewing events as a strategic part of our overall demand generation and customer retention campaign efforts.

In other words, events don’t start the day of a trade show or end after a teardown. The pre-event promotion and post-event communications plan are as important as flawless event execution. ‍

Perks:

• Work remote, in office, or hybrid
• Full medical and dental coverage
• Unlimited PTO
• Team events
• Professional development
  

Responsibilities:

• Ensure all staff are trained and up-to-speed on their responsibilities from planning through post-event.
• Communicate with all team members throughout the event planning and execution process to set the event up for success and ensure smooth execution.
• Lead virtual and in-person event strategy, with scheduling prospect meetings, pipeline goals, revenue targets, and ROI in mind
• Manage operations during virtual and in-person events from setup through tear down
• Oversee event promotion and marketing to drive awareness, attendance, and, ultimately, meetings scheduled with prospects and customers.
• Create enablement plans and content that empowers sales, customer success and other stakeholders to promote events and schedule meetings.
• Vendor management, coordination, and negotiation
• Measure, track, analyze, and report on KPIs, ROI and event performance against expected outcomes
  

Qualifications:

• You are Empathetic, Intentional, and Supportive. You also have a revolutionary spirit and want to help build the future
• Bachelor’s Degree in marketing, hospitality, event management, or related field
• 5+ years experience in event marketing (ideally in B2B tech industry)
• Proven track record developing and executing revenue-focused events strategy and marketing campaigns
• Excellent project management, multitasking, and communication skills
• Proven hands-on experience using social media and email automation, preferably Hubspot
• Ability to work autonomously and independently
• Ability to travel as needed